Information Technology & Tourism 12(3) Abstracts

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Volume 12, Number 3

Information Technology & Tourism, Vol. 12 pp. 205–231
1098-3058/11 $60.00 + .00
DOI: 10.3727/109830511X12978702284390
Copyright © 2011 Cognizant Comm. Corp.
Printed in the USA. All rights reserved.

Mobile Recommender Systems

Francesco Ricci

Faculty of Computer Science, Free University of Bozen-Bolzano, Bozen-Bolzano, Italy

Mobile phones are becoming a primary platform for information access and when coupled with ecommender system technologies they can become key tools for mobile users both for leisure and usiness applications. Recommendation techniques can increase the usability of mobile systems, roviding personalized and more focused content, hence limiting the negative effects of information verload. In this article we review the major issues and opportunities that the mobile scenario pens to the application of recommender systems especially in the area of travel and tourism. We verview major techniques that have been proposed in the last years and illustrate the respective upported functions. We also illustrate specific computational models that have been proposed for obile recommender systems, and we close the article by presenting some possible future developments nd extension in this area.

Key words: Recommender systems; Travel information search; Mobile services; User interfaces; obile devices

Address correspondence to Francesco Ricci, Faculty of Computer Science, Free University of Bozen-Bolzano, Piazza Domenicani 3, 9100 Bozen-Bolzano, Italy. Tel: +39-0471-016971; Fax: +39-0471-016009; E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it


Information Technology & Tourism, Vol. 12 pp. 233–248
1098-3058/11 $60.00 + .00
DOI: 10.3727/109830511X12978702284408
Copyright © 2011 Cognizant Comm. Corp.
Printed in the USA. All rights reserved.

Modeling the Persuasive Effects of Search Engine Results

Zheng Xiang

School of Merchandising and Hospitality Management, University of North Texas, Denton, TX, USA

Search engines have become a fundamental tool for destination marketing organizations in that they offer the primary means for a destination to “be seen” by a very large audience. Recent research argues that the compact advertisements provided by search engines represent the “first impression” one may receive of a destination and, therefore, they act as the “gateway” to the destination website. As such, the compact text represented in search engine results provides an important foundation for promotional strategies marketing destinations on the Internet. This study examines the persuasive effect of textual search results on travelers’ perceptions of the relevance of organic search results. A simulated travel planning exercise was conducted by asking respondents to rank order organic textual search results in terms of the degree of relevance to their planning task. The results of the analysis clearly indicate that certain linguistic elements of the search results have significantly higher persuasive “power” than others, and therefore provide the building blocks for developing more effective communication strategies.

Key words: Search engine marketing; Destination marketing; Persuasion; Travel planning; Text analysis

Address correspondence to Zheng Xiang, School of Merchandising and Hospitality Management, University of North Texas, Denton, TX 76203-5017, USA. Tel: 1-940-369-7680; Fax: 1-940-565-4348; E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it


Information Technology & Tourism, Vol. 12 pp. 249–267
1098-3058/11 $60.00 + .00
DOI: 10.3727/109830511X12978702284435
Copyright © 2011 Cognizant Comm. Corp.
Printed in the USA. All rights reserved.

Assessing the Economic Impact of Cultural Events: A Methodology Based on Applying Action-Tracking Technologies

Maria Della Lucia, Nicola Zeni, Luisa Mich, and Mariangela Franch

Department of Computer and Management Sciences, University of Trento, Trento, Italy Cultural events have taken on a growing role in territorial and tourist marketing of cities and destinations. Their planning is a fundamental process because they contribute to the tourist and economic development of the territory. Assessment of the economic effects of the events becomes, therefore, an important managerial instrument of planning and control. The traditional approach for assessing the economic impact of a cultural event is based on data relating to preferences and intentions of participants collected through questionnaires. This article introduces an innovative methodology that applies action-tracking systems for collecting behavioral data on the fruition of the tourist destination offer. These data improve the estimates of the whole economic impact of cultural events calculated through Input-Output models (direct, indirect, and induced effects). The methodology has been formalized on the basis of the results of the RFID for Festivals relative to the 2008 editions of two international events in the town of Trento.

Key words: Economic impact; Cultural events; Action-tracking system; RFID technologies

Address correspondence to Maria Della Lucia, Department of Computer and Management Sciences (DISA), University of Trento, Via Inama 5, Trento, 38122, Italy. Tel: (+39) 0461 282195; Fax: (+39) 0461 882124; E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it


Information Technology & Tourism, Vol. 12 pp. 269–282
1098-3058/11 $60.00 + .00
DOI: 10.3727/109830511X129778702284471
Copyright © 2011 Cognizant Comm. Corp.
Printed in the USA. All rights reserved.

Innovative Technologies for Advanced Urban Tourism e-Services

Krassimira Paskaleva*† and Maurizio Megliola‡

*Herbert Simon Institute, Manchester Business School, Manchester, UK
†Institute for Technology Assessment and Systems Analysis, Karlsruhe Institute of Technology, Eggenstein-Leopoldshafen, Germany
‡TXT e-solutions S.p.A, Genova, Italy

e-Services can improve the competitiveness of cities and businesses, boost innovation, and enhance citizens’ well-being. Stakeholders, however, should work together to provide user-centric and context-aware solutions. The ISAAC European project applies a new holistic approach to bringing together urban actor networks and service platforms technologies to develop integrated e-services that cannot just increase access to local heritage and improve the tourist experience but boost sustainable urban tourism as well. Specifically, the ISAAC Leipzig system is showcased to reveal the technological challenges of developing such services, along with the organizational and process changes accompanying the process. The aim is to closely couple Information and Communication Technology research with pursuits of high social value such as the competitive (e-)destination, for the benefit of theory and practice.

Key words: Technology innovation; Integrated e-services; e-Tourism; e-Destination

Address correspondence to Krassimira Paskaleva, Herbert Simon Institute, 8.30 Harold Hankins Building, Manchester Business School, Booth Street West, Manchester, M15 6PB, UK. E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it


Information Technology & Tourism, Vol. 12 pp. 283–296
1098-3058/11 $60.00 + .00
DOI: 10.3727/109830511X12978702284516
Copyright © 2011 Cognizant Comm. Corp.
Printed in the USA. All rights reserved.

A Theory of Unplanned Travel Decisions: Implications for Modeling On-the-Go Travelers

Yeong-Hyeon Hwang

Department of Tourism Management, Dong-A University, Busan, Korea

This article proposes a conceptual framework that attempts to explain unplanned travel decision making. Research on traveler decision making suggests that the nature of one’s trip may change substantially depending upon new information, constraints, and a disparity between anticipations and actual situations. Drawing upon attitude theory, prospect theory, and dynamic decision theory, a conceptual framework of travelers’ unplanned travel is proposed. It is argued that this framework provides a useful foundation guiding further development of destination marketing strategies as well as mobile systems that might be used to support on-the-go travel decisions.

Key words: Travel decisions; Unplanned behavior; En route decisions; On-the-go traveler; Mobile systems

Address correspondence to Yeong-Hyeon Hwang, Ph.D., Department of Tourism Management, Dong-A University, Korea, 1 Bumin-Dong 2-Ga Seo-Gu, Busan, Korea, 604-720. Tel: +1-82-51-200-7433; Fax: +1-82-51-200-7435; E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it